PODCAST MERCH + MARKETING

COMPLETELY ARBORTRARY is a podcast that discuss all things trees with dendrologist Casey Clapp and co-host Alex Crowson.

They approached me to create an illustration that would reflect their love for trees and connect with their eco-conscious audience. 

GOAL: Create a playful illustration that sparks curiosity with nature-lovers and connects them with the podcast.

I created a playful, character-driven illustration designed to visually support and expand the podcasts core messaging.

By blending imaginative character design with the podcast’s subject matter, the visuals invite listeners to engage through play.

The final artwork has been used for marketing across their merch range and local ad campaigns.

Imaginative tree character illustration used for podcast water bottle sticker merch
Imaginative tree character illustration used for podcast t-shirt merch
Imaginative tree character illustration used for podcast t-shirt merch
Imaginative tree character illustration used for podcast marketing on bus stop poster.

HAVE A PROJECT IN MIND?